GIDE AI was founded to solve a problem I saw repeatedly across a hundred thousand conversations with families. Career counselling, test preparation, profile building, and admissions guidance were typically handled by separate, disconnected providers, none of them coordinated around the individual student. GIDE AI brings all of it into a single platform, grounded in what has actually been shown to work, not guesswork.
Our belief is straightforward. Every student deserves access to a genuinely excellent education, and the complete support required to get there, not only those who already have someone guiding them. This is also why I founded High School Moms alongside GIDE AI, the world's largest parent-student community, reaching over 45 million parents seeking exactly this kind of guidance.
97% of our students go on to study at one of the top 50 universities in the world.
One platform, start to finish
Most families end up stitching together a counselor here, a test-prep tutor there, and a separate person for essays and applications. GIDE AI was built to close those gaps. It's a single platform that walks a student from figuring out who they are, all the way through to submitting a finished application, so nothing falls through the cracks in between.
Ongoing mentorship that turns a student's profile into a genuine, compelling story, built consistently over time, not assembled in the final few months before applications.
GIDE Prep offers tailored programs to elevate scores across SAT, ACT, AP, and IELTS, with expert coaching, practice tests, and focused resources that build real confidence for global admissions.
Personalised career counselling that goes beyond a single conversation, helping students and parents make informed, confident decisions about the path ahead.
Hands-on exposure to real fields and roles, so a student's choice of major is informed, not guessed at.
A carefully shortlisted list of universities, built around where a student's profile, interests, and goals genuinely fit, not just where the rankings are highest.
A country-by-country, university-by-university plan, backed by consistent mentorship, built around where a student will actually thrive.
Practice and coaching that gets students ready to represent themselves with confidence, in interviews and beyond.
One assessment, three stages
GPaths isn't one-size-fits-all. It's built in three variants, each matched to where a student actually is.
For younger students who haven't yet chosen their subjects. GPaths Junior helps them explore their strengths and interests, and points them toward the right subjects to focus on early.
The core assessment, for students actively building their profile. GPaths maps interests, skills, and aptitude to real career paths, and grounds every decision that follows in actual data.
For students already through undergrad, weighing a master's, a career pivot, or what comes next. GPaths Grad is built specifically around graduate-level decisions.
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